Increase your add on sales and thus your profit with TwinkleTies!
Upselling or cross-selling is not a new concept. By taking a standard sale...say the purchase of begniner tap shoes. Then suggesting a product that works with those shoes...say TwinkleTies, making them more functional. You are creating a more profitable transaction. It's the equivalent of asking your customer if they'd like fries with that shake. Some things just go together. Make it easy for your customers and suggest the pairings.
This is a no-brainer! Sell more=make more..end of story.
This fact alone should send you here to purchase your starter kit now!
Shoes are the bread and butter of retail dance store sales. It makes sense to provide an easy upsell with shoes, since dance shoes are what you sell the most of.
If you focused on carrying an add on product for every single item that you sell. Imagine what that would do to your bottom line? Keep in mind, these add on products don't need to and shouldn't cost a fortune. They should be so reasonalby priced that your customer can't say no. Because it's so cheap, "no" just wouldn't make sense.
An add on pricepoint of $10.00 or less is ideal.
Keep the focus where it should be, on learning. You know those "old school" beginner tap shoes love to come untied. Provide a simple solution for tiny dancers, their parents and their dance teachers.
Your customers come to you with a problem and your store is full of solutions. Part of your job as an industry expert is to solve problems that your customers aren't even aware of yet. TwinkleTies will give you an easy way to start that all important conversation with dance instructors and parents of young dancers. TwinkleTies are a sale that 9 times out of 10, your customer is not thinking about yet-but will totally appreciate your mentioning it. What that means is that it is always an "additional" sale or "up sell" or it means that they heard about TwinkleTies and are actually in your store specifically for them. Which=new business for you.
TwinkleTies will help to...Drop the Distractions!
The earlier a dancer becomes your customer, the longer they'll be with you.
Think about it, dance families are a loyal bunch. Once they've discovered you, if they feel like family, they'll never want to leave. Capture their loyalty when they're young. Offer services and products that keep the young dancer in mind. Many times, these families will get what they're looking for at one of the big box locations...Why? Becauese they're there buying diapers, groceries etc. By offering something that they need but can only get from you, they will have a reason to venture into your shop. Once there, give them a reason to return.
This will extend your customer lifecycle.